Media & Image Credits

This page explains how photography, video and other visual media are sourced, licensed and credited across websites and digital channels operated by Go Beyond Global Holdings Pty Ltd, including Go Beyond Safaris and Photo Safari Company.

How We Use Visual Media

Photography is central to the way we present Africa’s destinations, wildlife, camps, lodges and safari experiences. A substantial proportion of the imagery used across our brands is original work created by our own photographers. We also use selected media supplied or licensed by safari partners, accommodation providers, tourism organisations, commercial content providers and recognised open-content sources.

Not every licensed image requires a public credit. Where the applicable licence or permission does require attribution, we provide the relevant credit either with the media, elsewhere on the relevant page, or within the attribution register below as appropriate.

This page is therefore not intended to be an exhaustive inventory of every image used across our websites.
The absence of an individual credit does not indicate that an image is unlicensed or that Go Beyond Global Holdings claims ownership of third-party material.

Media Sources & Licensing

Open the sections below for more information about the main categories of media used across Go Beyond Safaris and Photo Safari Company.

Many of the photographs featured across Go Beyond Safaris and Photo Safari Company are original works created by members of our team or specifically commissioned for our businesses. These works remain protected by copyright and may not be copied, reproduced, distributed, published or used commercially without appropriate permission.

Go Beyond Global Holdings works with safari camps, lodges, hotels, safari operators, destination management companies, tourism organisations and other travel-industry partners throughout Africa. As part of these commercial relationships, partners may provide approved photography, video and other marketing media through agent portals, media libraries, trade resources or direct distribution.

Media supplied through these channels is used for the purpose for which it has been made available to us, including the promotion and sale of the relevant properties, destinations, safari experiences and associated travel services, and on the basis of the permissions, licences and usage rights under which it was supplied.

Copyright and other intellectual-property rights in partner-supplied material remain with the relevant copyright holder or authorised rights holder. Where a partner specifies a mandatory photographer credit, attribution requirement, usage restriction or withdrawal request, we apply those requirements in accordance with the information supplied to us.

From time to time, our brands use photography, graphics or other media obtained through commercial stock libraries, design platforms and other licensed content services. This material is used in accordance with the applicable licence governing the relevant content.

Where a commercial licence does not require public attribution, the individual creator, library or content provider may not be identified on this page. The use of commercially licensed material does not represent a claim by Go Beyond Global Holdings that it owns the underlying third-party copyright.

Where photography or other material is used under a Creative Commons or similar open-content licence, we use the work in accordance with the applicable licence conditions, including attribution, source identification, licence information and modification notices where required.

Works requiring individual public attribution are recorded in the attribution register on this page.

The appearance of third-party photography, video or other visual media on our websites does not transfer ownership of that material to Go Beyond Global Holdings, Go Beyond Safaris or Photo Safari Company. Applicable copyright, moral rights, trademarks and other intellectual-property rights remain with their respective owners or authorised rights holders.

Attribution Register

Individual works are listed here where their licence requires public attribution or where we consider a specific public credit appropriate.

Work: Masai Mara at Sunset
Creator: Danijel Mihajlovic
Source: Wikimedia Commons
Licence: Creative Commons Attribution-ShareAlike 4.0 International (CC BY-SA 4.0)
Web presentation: The image may be resized, optimised and responsively displayed for web presentation.

The work is used pursuant to the CC BY-SA 4.0 licence. Copyright remains with the applicable copyright holder, and no ownership claim over the underlying photograph is made by Go Beyond Global Holdings, Go Beyond Safaris or Photo Safari Company.

Selected icons and graphic assets used across Go Beyond Safaris and Photo Safari Company are sourced from Flaticon and used in accordance with the applicable Flaticon licence. These resources have been created by independent contributors to the Flaticon platform, and the required creator credits for the Flaticon resources currently used across our websites are provided below.

Copyright in the underlying Flaticon resources remains with the applicable creator or rights holder. Their use by Go Beyond Global Holdings Pty Ltd, Go Beyond Safaris or Photo Safari Company does not represent a claim of ownership over the underlying artwork.

Copyright or Media Licensing Enquiries

We take copyright and media licensing seriously. If you are a photographer, copyright owner, authorised licensing representative or other rights holder and have a genuine question regarding media displayed on one of our websites, please contact us through the relevant website and identify the specific work and page concerned.

To help us review the matter efficiently, please include sufficient information to identify the media, the relevant copyright owner or rights holder, and the basis of the rights or licence being asserted.

Last updated: August 2026